Head Coach Varsity Tier 1
A Michigan native, Davis played two years of Tier 3, before moving on to play 3 seasons in the North American Hockey League. In 144 games played in the NAHL Davis put up over a point per game accumulating 170 points. Aaron went on to earn an NCAA D1 Scholarship and play 4 years at Lake Superior State University in the CCHA from 1999 - 2003. Aaron won freshman of the year honors at the University in 1999 - 2000.
After graduation in 2003, Aaron left school and went to finish the 2002 - 2003 season in the ECHL. The following season, he started in the ECHL then moved quickly to the Central Hockey League. Davis went on to play pro for 10 seasons, 9 of which were in the CHL. Davis was selected to participate in the 2007/2008 All-Star Game while playing with the Mississippi RiverKings. In 2009/2010 he was voted MVP of the team while with the Tulsa Oilers by putting up 67 points in 64 games that season. He was named the Unsung Hero with the Wichita Thunder in the 2010/2011 season, where he scored 72 points in 66 games. In 2012 Aaron and the Thunder made it to the Presidents Cup in the CHL Finals against the Fort Wayne Komets which the Thunder ended up losing in five games. The following season his team made it back to the finals but ended up losing to Allen in 7 games. In his last two seasons in Wichita, Aaron had 113 games played with 44 goals and 71 assists giving him 115 points. He is a member of the Professional Hockey Players Association (PHPA) and has been a player representative since 2008.
Coach Davis is excited to begin his fourth season as the Dallas Snipers Head Coach. He is looking forward to building on the team’s successes from his first 3 years with the organization and the opportunity to develop kids from the Dallas area. Aaron resides in Fort Worth, Texas with his wife April and their son Brooks.
Assistant Coach Varsity Tier 1
Chris Bruce started playing minor hockey in Pine Point, N.W.T, Canada in 1975. His love of playing hockey continued when he moved to Trail, B.C, Canada in 1980. Chris played for the Smoke Eaters (BCJHL) in Trail from 1988 to 1990. He played for the Penticton Panthers (BCJHL) for a season before returning to the Smoke Eaters for another season. Chris Bruce received an academic scholarship to play for Augsburg College in Minneapolis, MN where he graduated in only 3 years with a degree in Psychology. Chris was then accepted into the University of Minnesota Master degree program where he attended and completed a degree for Labor Relations and Contract Negotiations.
In 2000, Chris moved to the Dallas Ft. Worth area and began coaching hockey. His coaching experience includes Mini Mites, Mites, Squirts, Pee Wee, Bantam, and High School.
Currently holds a valid Level 4 Coaching certificate
Chris and his wife Tiffany have been married since 1998, and have two sons Jackson and Gunnar.
Assistant Coach Varsity Tier 1
Troy York has joined Keller Hockey Club this year as an Assistant Coach for the Tier 1 Varsity team. He is a highly experienced athlete and coach, having played Division I hockey at Rensselaer Polytechnic Institute and Division III Hockey for the University of Wisconsin, Superior. Additionally, he played for the NAHL locally with the Lone Star Brahmas .
Head Coach Varsity Tier 2
Matthew Jaskiewicz began with Keller Hockey Club in the 2020-2021 season as an assistant coach for Varsity Bronze and has been named Head Coach for the 2021-2022 season. Over the past six seasons Jaskiewicz has spent time coaching Junior and Youth Hockey in Dallas and Canada. Previous to that, Jaskiewicz played two seasons for the Dallas Snipers under Head Coach Aaron Davis.
A Corpus Christi, Texas native Jaskiewicz moved to North Texas in 2008. Prior to moving to Dallas, he worked for the Corpus Christi Icerays in the Central Hockey League which is now the ECHL. Jaskiewicz played High School and Select Hockey around North Texas before joining the Snipers in the 2012. “After my final season in Dallas, I had my exit meeting with Coach Davis and I expressed interest in running the organization with him. Coach Davis and Mr. Becton welcomed me with open arms from day one,” stated Jaskiewicz. He is the 2nd longest tenured member of the Snipers organization.
In May of 2017 Jaskiewicz left the organization to become the Head Coach Jr B organization in Canada. Jaskiewicz returned in November of 2017 to the Snipers organization. “I got an opportunity to return to Dallas and grow youth hockey as well as coach the Snipers again.” stated Jaskiewicz. In January of 2018 Jaskiewicz took the Director of Hockey position at the Parks in Arlington, Texas.
“I am looking forward to getting to work with Coach Frey and the entire Keller Hockey coaching staff as well as the Keller Hockey board this season and help all of our players reach their goals for the future,” Jaskiewicz stated.
Assistant Coach Varsity Tier 2
Dana grew up in Bloomington, MN where he participated as a youth athlete in the Bloomington Athletic Association. He played Mite, Bantam and Midget hockey in this very prestigious hockey suburb of Minneapolis. He attended Thomas Jefferson High School and then became a scholar/athlete at Bemidji State University in Northern Minnesota before he graduated with a Bachelors degree from the University of North Texas.
He has coached all levels of youth hockey in the North Texas area since 1998 and holds a level 5 certification from the USA Hockey Coaching education program. In the past, he coached Birdville High School, Marcus High School, Flower Mound High School and was involved in the merger between Flower Mound High School and Marcus High School during the 2015-2016 season. Dana coached the JV Silver team for Flower Mound High School from 2008-2010 seasons. The team made playoff berths making Flower Mound Hockey history as the first teams to do so.
Dana relies on his skills and experiences working with youth and families in the Juvenile Justice system to implement positive discipline, a creative and healthy learning environment to teach life skills and character development through hockey. Dana strongly believes in having fun while learning and developing new hockey skills while still maintaining a competitive edge.
Head Coach Junior Varsity
A native of Oklahoma City, Aaron grew up playing for the OKC youth hockey programs up until his senior year of high school. He left OK to play for the Texas Tornado U18 AAA organization, in Frisco, Texas. After leaving the Tornado's, Aaron stayed in Texas and played juniors for the Dallas Snipers, where he was captain for his last 2 years, and in his final year he was coached by Coach Davis. Aaron moved on to play hockey for the University of Oklahoma for the next 4 years, graduating in May 2018. Aaron now lives in Ft Worth, TX, where he has started work as a landman.
Assistant Coach Junior Varsity
Beth Zeoli has been named the JV Assistant Coach for the 2021-2022 season. Beth is a power skating instructor, gold rated figure skating coach, and level one USA hockey coach. She has a wide variety of experience in figure skating, speed skating, as well as hockey, competing for 17 years Nationally for the Las Angles Figure Skating club as well as 3 years competitive speed skating in Dallas Texas. Beth began her coaching career in 1999 at Blueline Ice Complex in NRH, and a few years later she began her Aviation career. After 16 years developing future leaders with American Airlines and maintaining part time coaching at Nytex, Beth retired from aviation, ultimately bringing with her all those years of training, development, and knowledge. She is now back with her passion developing future leaders, both on and off the ice, as figure skaters, hockey players, or as athletes. Beth is married with 3 kids and loves long vacations and being on the ice.